One big perk of doing a crowdfunding campaign is that it already sets you apart from other brands out there.
And here’s why:
You can offer your customers options that simply do not exist outside of Kickstarter.
This way, you can turn your passion into profit, build a brand, and change your life forever!
Today’s guest is a great example of that.
Her story started seven years ago when she got engaged in the middle of doing her PhD.
While writing her dissertation, she got pregnant with her first baby and around that time discovered romance books.
Fast forward to today, and she has written 60 books, co-written 12, and launched several mega-successful Kickstarter campaigns.
Her most recent Kickstarter raised $192,697 from 691 backers. That’s 19 times past her funding goal!
In this episode of the Crowdfunding Demystified podcast, Salvador Briggman and self-published author Willow Winters talk you through the tips and strategy she applied to achieve this success.
You’ll discover how she built an entire indie romance community on Kickstarter, how she kept her supporters engaged in between the campaigns, and some insider information on how the self-publishing industry has changed in recent years.
The key takeaway?
Crowdfunding is an art but also a science.
So when you understand the mechanics, tactics, and strategies of a successful campaign, you can reproduce the result.
And remember, taking action is what really makes the difference.
You gotta take action in order to succeed.
We hope this week’s episode gets you motivated and excited to take some action.
Enjoy the listen!
Resources and Tools Mentioned on the Show
- Book a coaching call
- The FREE Kickstarter Email Course
- Subscribe for Weekly Crowdfunding Tips
- The Kickstarter Launch Formula Audiobook
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.
- Special Edition Books from Willow Winters & Lauren Landish
- Willow Winters
The post EP #443 An Indie Romance Author’s Guide to Raising $192,697 on Kickstarter | Willow Winters appeared first on CrowdCrux: Crowdfunding Demystified.
